CASE STUDY:

LEAD GENERATION – THE GLASSHOUSE

  • Increases brand awareness 

  • Boost engagement among Glasshouse’s target audience 

  • Drive event inquiries for Glasshouse

GOALS

The Glasshouse is a luxury event venue specializing in weddings, corporate functions, and private gatherings. While the venue had a strong brand presence, it needed a strategic digital marketing approach to drive event inquiries, increase engagement, and scale its audience across Instagram and Facebook.

The Media Socialites implemented a high-impact, data-driven paid and organic social media strategy, focus on strengthening the brand’s presence and engagement with high-quality content. Leveraging social proof, UGC and onsite content capture, we drove significant increases in brand awareness and audience engagement. Through our paid strategy, we were able to target high-intent users looking for event venues through clear CTAs and optimized ad creatives.

OVERVIEW /APPROACH

THE RESULTS

Feb 2024 - Feb 2025

100%

INCREASE IN CONTENT INTERACTIONS 

30%

INCREASE IN LINK CLICKS

74%

INCREASE IN PROFILE VIEWS

843.7%

INCREASE IN REACH THROUGH TARGETED ADVERTISING CAMPAIGNS

563%

INCREASE IN EVENT INQUIRIES THROUGH PAID SOCIAL

6.6X

INCREASE IN EVENT BOOKINGS