CASE STUDY:
LEAD GENERATION – THE GLASSHOUSE
Increases brand awareness
Boost engagement among Glasshouse’s target audience
Drive event inquiries for Glasshouse
GOALS
The Glasshouse is a luxury event venue specializing in weddings, corporate functions, and private gatherings. While the venue had a strong brand presence, it needed a strategic digital marketing approach to drive event inquiries, increase engagement, and scale its audience across Instagram and Facebook.
The Media Socialites implemented a high-impact, data-driven paid and organic social media strategy, focus on strengthening the brand’s presence and engagement with high-quality content. Leveraging social proof, UGC and onsite content capture, we drove significant increases in brand awareness and audience engagement. Through our paid strategy, we were able to target high-intent users looking for event venues through clear CTAs and optimized ad creatives.
OVERVIEW /APPROACH
THE RESULTS
Feb 2024 - Feb 2025
100%
INCREASE IN CONTENT INTERACTIONS
30%
INCREASE IN LINK CLICKS
74%
INCREASE IN PROFILE VIEWS
843.7%
INCREASE IN REACH THROUGH TARGETED ADVERTISING CAMPAIGNS
563%
INCREASE IN EVENT INQUIRIES THROUGH PAID SOCIAL
6.6X
INCREASE IN EVENT BOOKINGS